When Should You Add Rewards to a Recognition Program?

Discover when to introduce rewards in your recognition program to enhance genuine gratitude and build a positive, authentic team culture.

When Should You Add Rewards to a Recognition Program?

Launching a recognition program without having employee rewards figured out may seem daunting, but there’s no need to worry! At HeyTaco, we recommend waiting to add rewards at first. This allows your team to build a habit of gratitude first. Here’s why and how to approach it.

Focus on building a habit of gratitude first

The main reason to launch a recognition program is to help people feel genuinely appreciated and valued. The goal is to cultivate a culture where sincere thanks are second nature. We’re embedding appreciation into everyday interactions.

What happens if you add rewards too early in a recognition program?

Introducing rewards too early, especially monetary ones, can create a transactional mindset. Premature rewards signal that people can express gratitude and earn something in return. This undermines the true spirit of recognition. We want meaningful gestures, not mere exchanges.

Does HeyTaco still work without rewards?

Yes. Although HeyTaco is rapidly approaching 100k reward redemptions, not every taco-loving team offers them. Recognition is meaningful even without tangible rewards. The platform fosters belonging through features like leaderboards, levels, and Taco Tags.

These elements make the process fun and engaging. People are encouraged to express gratitude because it feels good. Not because there’s a prize attached.

The aim is for recognition to be fulfilling in its own right, establishing a culture where gratitude is celebrated and embraced naturally. Public recognition becomes a reward in itself, creating a positive cycle of appreciation and encouragement.

When should you add rewards to a recognition program?

So, when should you introduce rewards? At HeyTaco, we recommend waiting a few months after launching your recognition program. This waiting period gives your team time to get comfortable recognizing each other’s efforts. It builds a strong foundation of genuine gratitude.

It also gives you valuable insights into how the program is used and how often recognition occurs.

Why delay the introduction of rewards?

You’ll better understand how many tacos are in circulation and the overall engagement level. This will help you make informed decisions about which rewards to introduce and their appropriate value.

What type of employee rewards should you start with?

When you’re ready to introduce rewards, start with non-monetary or team-based incentives. Consider creative options like:

  • Extra days off
  • Team lunches
  • Team-building activities

These types of rewards reinforce community spirit and shared success without making recognition feel transactional.

Think of your rewards as a pop-up store. Start with a few options, see how they’re received, and adjust as needed. This approach offers flexibility and ensures the rewards you offer are meaningful and aligned with your team's culture.

Pro Tip: Celebrate, don’t incentivize

Remember, rewards work best when they celebrate the culture. Used wisely, they can enhance the positive impact of your recognition program, not eclipse it. Your team will feel motivated while preserving the authentic spirit of appreciation.

Need more help? Reach out to us!

If you’re unsure of what types of rewards to introduce or when to do so, HeyTaco is here to help. We can provide guidance and share ideas to help your program succeed and keep your team engaged and motivated.

Bottom Line: Build first, reward later!

Focus first on building a strong culture of gratitude, then introduce rewards. This sets the foundation for a recognition program that is both meaningful and impactful. Take your time and enjoy the journey. And remember that recognition should always come from the heart—not just for the rewards.

Adding rewards to a recognition program FAQ

What are some examples of rewards and recognition?

Recognition is visibility and appreciation, and rewards are usually more tangible or experiential. Good recognition includes positive, honest, and specific compliments given frequently. Rewards are the occasional cherry on top of recognition, like flexible scheduling or a gift card.

What type of rewards do employees actually want?

People appreciate three qualities in a reward: choice, personalization, and experiences. Experiences can include PTO or fitness classes, not just event tickets and vacations. The desire for choice and personalization shows why it’s important to curate your Taco Shop. Add culturally relevant options, especially for your team.

What’s the biggest mistake companies make when adding employee rewards?

Not letting the recognition program get off on solid, non-monetary footing. Making appreciation a habit is what will improve engagement and morale long-term.

Imagine you have a manager who never says thank you. But they suddenly start offering you gift cards out of nowhere? You’ll accept them, but that won’t improve team culture.

Should remote and hybrid employees get different rewards?

Rewards can be the same, but delivery may differ. Mail them tangibles like company swag and handwritten cards. More importantly, they should get the same public praise (recognition) as hybrid employees.

Una Japundza

Written by Una Japundza

Team Culture & Engagement Lead at HeyTaco, where she writes about recognition, connection, and what makes great teams work.

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